I have about a 35% drop from chapter 1 to 2. but I also have about a 98% fallout from chapter one to my most recent chapters. So meh. The +20 or so that keep coming back are the ones I'm writing for. That, and I just enjoy writing. If you're here to just look at the analytics... you're going to drive yourself crazy trying to write only for what's meta, or what's popular at the point in time. Like Fashion writing. Believe me, the fashion business is hard.
Just write. most of those views are going to be bots, or curious people running by that will probably only read once in a blue moon, or other writers who are going to spend more time writing than reading, or people who read, but only read while taking a bath, or taking a dump, or while they have a moment between taking care of kids, work, cleaning, or trying to have a life. Just write.
Write, and complete your book. Move on to the next book. And the next. And the next. Life goes on. One will hit eventually. Don't bother looking back. Continue forward. Write some more.